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| PG Diploma in Mass Communication, Advertising & Journalism |
Course: PG Diploma Programs
Duration: 1 year |
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Eligibility:
Graduation in any discipline. Final year students are also eligible. However, their clearing the examination is compulsory for admission.
Admission through entrance test and interview
Objective:
The course provides the basic knowledge of journalism, mass communication and advertising. It aims to sharpen the basic skills needed to function effectively in a media organisation. It provides a holistic view of the theoretical as well as practical aspects of journalism and mass communication. Spread over two semesters, it introduces the student to communication and mass communication, journalism, advertising, public relations, computers, media technologies, public relations, reporting and editing.
The MassCoMedia USP:
Students participate actively in content development projects undertaken by the institute.
Experience gained at MassCoMedia helps them enhance their portfolios.
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| Course Content |
| Semester 1 |
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Semester 2 |
| Introduction to Communication |
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Introduction to Media Technologies |
| Introduction to Mass Communication |
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Introduction to Public Relations |
| Introduction to Journalism |
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Journalistic Reporting & Editing |
| Introduction to Advertising |
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Advertising Design & Principles |
| Introduction to Computers |
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Project Report |
| Communication & Soft Skills |
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| Practicals |
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