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| Bachelor of Business Administration (BBA) |
Plus a choice of any two specializations
Under Graduate Program in Accounts & Taxation or
Under Graduate Program in Media Management
Course: Degree Program. Duration: 3 year
Eligibility: 10+2 in any stream or equivalent with minimum 55% marks. |
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WhoBenefits:
The course is aimed at providing a management degree to students who are aspiring for a career as managers and who wish to become an MBA subsequently. Successful completion of BBA would make a student eligible for admission to the MBA programmes.
Course content:
Students will study all contemporary subjects related to management. Subjects are common for all students in the first four semesters. During the fifth and sixth semesters, a student may select specialisation subjects. Some of the major subjects covered are: Introduction to Modern Business, Business Laws, Business Communication, Organisational Behaviour, Marketing Management, Cost Accounting, Project Management,
Research Methodology and others.
The MassCoMedia USP:
Innovative teaching and excellence in learning are the hallmark of MassCoMedia. The standard methodology followed at MassCoMedia includes :
Lectures
Experienced and well-qualified faculty provide lectures with the innovative training.
Role Plays
With the help of role plays students are made to take up roles in different situations that simulate real situations of an organisation. It helps them to develop their decision-making skills.
Computer Based Tutorial
Audio visual teaching has more impact, as it helps a student to grasp in-depth knowledge while going through the detailed visuals of the course.
Mock Sessions & Group Discussions ( GDs)
We provide a lot of opportunities to our students to attend and to participate in several GDs & Interviews. The regular interactions with various members in the team prepare
them to develop their leadership skills and to build up their confidence level.
Case Studies
The different strategies that are adopted by the corporate are taught to the learners through the method of case studies. It helps students to build their logical skills.
Summer Training
Students are required to undertake the projects of Summer Training; it gives them the practical exposure to the industry.
Seminars & Workshop
We frequently organise various seminars and workshops on several subjects, wherein students are encouraged to work on certain grounds with the support of Faculty Members. These seminars & workshops encourage them to improve themselves on various levels. Strong tie-up with Media Companies. 100% job placement of BBA students. MassCoMedia is a state-of-the-art media Institute with a very strong media contact. Students have ready access to all our media subsidiaries, a facility not available in most management institutes.
Career Opportunities
. Executives & Brand managers
. Customer care officers in MNCs, banks, Telecom services, IT services
. Executives in HR Placement Consultancy Firms
. Opportunity to work with public sectors and NGOs
. Self-Employment
Under Graduate Program in Accounts & Taxation:
Course : Autonomous Program
Objective: Prime objective of the course is to strengthen the student's knowledge and skill in each and every area of finance. The course provides a framework for finance while giving practical knowledge when using the framework in its application to operational situations on finance side.
The course covers lectures, presentations, case studies and dissertations. Active participation is the key feature to provide maximum benefit. Apart from the comprehensive theoretical aspects, the course structure sharpens the expertise and excellence of students through multiple case studies across the industry and service sector.
Course content: Accounting for managers, Taxation, Computerized accounting, Cost control management, Corporate accounting for management, Financial reporting, Banking regulation & procedure, Corporate tax planning, Share trading with NSC terminal, Derivatives, Future & option, Project planning and Communication & Soft skills.Practical training on computers, Industrial visit and separate classes are a regular feature.
Under Graduate Program in Media Management
Course : Autonomous Program
Objective: Students are introduced to the functioning and structure of media companies. The module explores the fascinating media industry including Advertising, Television, Radio and Music. Understanding media organisations and developing conceptual strategies for media industries are the core areas which students learn through case studies. The focus is to discover the current paradigms within the industry regarding the production, marketing and distribution of content and management.
The module includes theoretical as well as practical aspects and an individual prepares a business and strategy plan for a media organisation defining his career objectives.
Course Content: The module includes principles of management and its significance in the media sector, Ownership structures of media organisations in India, Organisational functions, Economics of print and electronic media, from strategising to budgeting and costing, Overview of Indian Media Industry. Developing analytical skills by analysing case studies and visits to media organizations.
Strong tie-up with Media Companies. 100% job placement of BBA students. MassCoMedia is a state-of-the-art media Institute with a very strong media contact. Students have ready access to all our media subsidiaries, a speciality not available to most management institutes.
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| "For any query, please call 09958498880 or 09871246662" |
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| Course Content |
| Semester 1 |
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Semester 2 |
| Introduction to modern business |
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Organizational Behavior |
| Basic Business Statistics |
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Marketing Management |
| Micro Economics |
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Macro Economics |
| Basic business communication |
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Basic Accounting |
| Business laws |
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Database System |
| Introduction to Computers |
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Seminar |
| Communication & Soft Skills |
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| Semester 3 |
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Semester 4 |
| Business Mathematics |
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Research Methodology |
| Human Resource Management |
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Financial Management |
| Logistics Managements |
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Operations Research |
| Cost Accounting |
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Legal Environment of Indian Business |
| Production and Operation management |
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Project Management |
| Information Technology in Management |
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Seminar |
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| Semester 5 |
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Semester 6 |
| Business Environment |
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Corporate Strategy |
| Entrepreneurship |
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Management Information Systems |
| Specialization Major 1 |
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Specialization-3 (Major) |
| Specialization Major 2 |
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Specialization-4 (Minor) |
| Specialization Major 3 |
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Project Report |
| Training Report |
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Seminar |
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| Know your Faculties |
Sapna Jain – B.com, C.A., P.hd (Pursuing)
Over 11 year’s of teaching experience. Tought various modules like – Financial Accounting, Financial Management, Risk analysis and control system, Project planning and control system, Business regulatory frame work, Operation Research, Merger & Acquisition, Financial Strategies, Auditing & Statistical Analysis.
12 Year’s of industrial experience. She has also been instrumental in the formation of companies, conducted audit of various banks & Companies |
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Bhupendra Jain – B.com, C.A., MBA (Finance)
Over 11 year’s of teaching experience. Expert in Taxation (Income tax, Excise, Custom, VAT, Wealth Tax), Cost Accounting, Financial Accounting, Accounting for managers, Financial Management, Statistics, Management control system, Hospital Cost Accounting, Material & Supply chain management. Financial Reporting.
12 Year’s of industrial experience. Providing tax consultancy to various business houses. Expert in bank audits. |
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Dr. Asha Jain – M.A., Ph.D., D.Lit.
Over 25 year’s of teaching experience, expert in Business Communication, Marketing and HR. Also conduct various workshops on communication & Managerial skill. |
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| Click here to know more about expert faculty |
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